Strategic Planning and Communication Specialist

MS2 Media Specialist 2


6 months

Department of Finance

Vaccination Implementation Taskforce, Communication Services Manitoba

Winnipeg MB

Advertisement Number: 37376

Salary(s):   MS2 $2,502.70 - $3,145.78 bi-weekly

Closing Date:   April 13, 2021

The Manitoba government recognizes the importance of building an exemplary public service reflective of the citizens it serves, where diverse abilities, backgrounds, cultures, identities, languages and perspectives drives a high standard of service and innovation. The Manitoba government supports equitable employment practices and promotes representation of designated groups (women, Indigenous people, persons with disabilities, visible minorities).

Employment Equity is a factor in selection for this competition. Consideration will be given to Indigenous people, visible minorities and persons with disabilities.

An eligibility list may be created for similar positions and will remain in effect for 12 months.

In response to the COVID-19 pandemic, a number of departments across the province are recruiting additional staff in support of our fight against COVID-19. We are seeking an experienced communications professional to fill the Strategic Planning and Communication Specialist position. The Strategic Planning and Communication Specialist works with senior departmental managers across government, central agencies, internal staff and external vendors to guide departments in providing accurate, consistent and timely information on provincial efforts to prevent and control the spread of COVID-19 in Manitoba.

Conditions of Employment:

  • Must be legally entitled to work in Canada
  • Must have a valid class 5F driver's license
  • Must be able to work standby or on call for evening and weekends on occasion
  • Must be able to occasionally work out of town


  • A degree or diploma in communications plus extensive related experience in communications/advertising. A combination of relevant education and experience may be considered 
  • Extensive experience developing strategic communications plans
  • Experience in media relations and issues management 
  • Experience managing multiple communications projects and events within tight deadlines
  • Ability to analyze and problem solve in a fast-paced, deadline driven environment
  • Ability to work in a team environment with internal clients, project teams, as well as external suppliers and/or partners 
  • Strong consultative skills 
  • Strong leadership skills 
  • Extensive experience in preparing written communications such as communications strategies, advertising and digital communications, news releases and speeches 
  • Proficiency with social media tools and ability to adapt to constantly changing trends and technologies within the industry
  • Strong negotiating skills
  • Experience developing, implementing, and evaluating paid advertising campaigns
  • Proficiency with MS Office Suite (including Microsoft Word, Excel, Outlook) and Adobe products

Reporting to the Director of Public Affairs, this position works with departments and internal team members to deliver direct services regarding strategic communications planning, media relations, issues or crisis management, emergency communications, creative development of marketing plans and digital communications, and news conference and event management. These strategies may range from one-time events to large-scale campaigns involving social media and various forms of paid and unpaid promotion over an extended time period involving several levels of government, the private sector and non-government organizations. 

Apply to:

Advertisement # 37376
Service Centre 1
Human Resource Services
1130-405 Broadway
Winnipeg, MB , R3C 3L6
Phone:  204-945-3204
Fax: 204-948-7373

Applicants may request reasonable accommodation related to the materials or activities used throughout the selection process. When applying to this position, please indicate the advertisement number and position title in the subject line and/or body of your email. Your cover letter, resumé and/or application must clearly indicate how you meet the qualifications.

Please be advised that job competitions for represented positions may be grieved by internal represented applicants. Should a selection grievance be filed, information from the competition file will be provided to the grievor's representative. Personal information irrelevant to the grievance and other information protected under legislation will be redacted.

We thank all who apply and advise that only those selected for further consideration will be contacted.


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